Регистрация и оплата - http://goo.gl/forms/7ZNjzpkRaI
Социальные сети - мощный канал коммуникации с целевой аудиторией. Поэтому многие компании бездумно ринулись в smm, лихорадочно пытаясь привлечь как можно больше клиентов и превратить их в реальных или потенциальных покупателей.
Но почему часто случается так, что присутствие компании в социальных сетях не приносит желаемые результаты и заоблачные продажи?
Как заинтересовать свою потенциальную аудиторию?
Как понять, что пользователь хочет покупать и как это должно быть преподнесено?
Присоединяйтесь 17 апреля с 10:30 до 14:30 к мастер-классу "Продажи с помощью Facebook" и получите самую актуальную и свежую информацию, которую уже можно внедрять на практике!
Тренинг включает в себя 3 блока:
1й блок - разбор кейсов по таким тематикам: продажи B2B услуг, продажи B2С услуг, продажи B2С товаров, продажи обучения - 2 часа
+ постановка задачи для работы в группе (разработка механик продажи своих товаров или услуг) - группы от 3 до 5 чел
перерыв и знакомства - 30 мин
2й блок - до 1 часа
а) работа в группах
б) презентация своих решений и обсуждение
3й блок - вопросы и ответы - до 30 минут
Результатом данного тренинга будет:
- понимание инструментов facebook для B2C / B2B продаж
- какие инструменты smm работают,
- как правильно использовать функционал соцсети для достижения максимального результата
- контентная политика в facebook: кто, что, как и зачем писать?
- продажи с помощью таргетированной рекламы
- продажи с помощью событий в facebook
- партнерские продажи
- продажи с помощью лидеров мнений
- проведение акций и конкурсов
Мастер-класс для
- Руководителей и менеджеров, которым нужно увеличить продажи с помощью социальных сетей
- Маркетологов и Интернет-маркетологов, которые хотят узнать больше про SMM, приобрести новые навыки и развиваться
Требования:
- базовые навыки продвижения в социальных сетях
- наличие ноутбука / планшета с WiFi
Мастер-класс будет проводить Дмитрий Ткаченко, управляющий партнер агентства по продвижению в социальных сетях SMMGroup. Опыт работы с социальными сетями - более 5 лет. Выступил на более 100 конференциях и тренингах, организовал более 200 деловых событий (конференций, тренингов, клубов, деловых вечеринок) Среди клиентов агентств за более чем 5 лет работы компании Stolitsa Group, ИНГО Украина, Grand Admiral Club, ТМ Интуиция, ТМ Blanche, ТМ Малятко, Piraeus Bank, Группа компаний DIM
Место проведения - культурный центр «Украинский дом» (Екатерининская, 77, 3 этаж, конференц-зал)
Участие после предварительной регистрации и подтверждения оплаты
Стоимость:
175 грн. - при оплате до 1 апреля
200 грн. - при оплате до 17 апреля
250 грн. - при оплате на месте
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